Thrive and Fuel Coffee & Wellness
VANTO X Thrive and Fuel Coffee & Wellness
GOAL : simplify the shopping experience, strengthen the brand presentation, and make it easier for visitors to understand the products and complete a purchase.
# HOME PAGE
• Redesign the hero section with a clearer message buttons instead of one general “Shop” button
• Improve the color palette, typography, spacing, and image presentation across the page
• Organize the products into clear categories
• Replace the current product display with a cleaner best-sellers section
• Remove excessive empty space and improve the flow between sections
• Present the brand benefits with clearer icons and shorter copy
• Redesign the customer review section so the videos feel integrated into the website
• Add stronger trust elements, including shipping information, ingredient standards, customer feedback, and subscription benefits
• Improve the newsletter and footer sections
# PRODUCT PAGE
• Reorganize the grind, size, quantityy, and purchase options into a clearer order
• Separate the one-time purchase and subscription choices into two simple selectable options
• Clearly show the 15% subscription saving and the final discounted price
• Add “Skip or cancel anytime” close to the subscription option
• Improve the product information layout for tasting notes, ingredients, origin, benefits, and usage
• Add reviews, delivery information, FAQs, and related products closer to the purchase area
• Add a mobile sticky Add to Cart button
Bundles and average order value
• Create bundle offers across Coffee, Tea, and Wellness
• Allow customers to build or select product combinations at a better price
• Display the amount saved clearly
• Add relevant cross-sells in the product page and cart
• Use the free-shipping threshold to encourage customers to add another product
Navigation and supporting pages
• Simplify the header and organize the product categories more clearly
• Redesign the About page with stronger visual structure and less uninterrupted text
• Improve the mobile menu, cart, search, and overall mobile experience
• Keep Wholesale Inquiry accessible without letting it distract from the main shopping journey
The work would cover the full redesign and implementation on Shopify, including desktop and mobile optimization.
The fixed investment for this scope would be $330 USD. The estimated completion time is 7–10 business days after receiving access and the required brand assets.
Before starting, we would only need any website references you like, your preferred visual direction, and confirmation of which products or bundles you want prioritized.